Kollywood
Love Oh Love Day 1: Bilingual Romance Starts With Rs 0.17 Cr Gross; Chennai Records Peak Interest
BY SACNILK
The bilingual romantic drama, Love Oh Love, has completed its first day at the box office with a modest opening. Released in both Tamil and Telugu, the film managed to collect a net of ₹ 0.15 crore in India on its opening Friday. With a total of 530 shows across the country, the India gross collection stood at ₹ 0.17 crore. As there were no significant collections reported from overseas markets, the worldwide gross total remains at ₹ 0.17 crore for the first day. If we look at the language-wise performance, the Tamil version led the collections, contributing ₹ 0.10 crore to the net total. It saw a 15.0 per cent occupancy across 319 shows. The Telugu version added the remaining ₹ 0.05 crore, recording a 14.0 per cent occupancy from 211 shows. While these numbers are on the lower side, the film is primarily targeting a niche audience that enjoys slow-paced romantic narratives. (adsbygoogle = window.adsbygoogle || []).push({}) In terms of ticket volume, early estimates from BookMyShow suggest that Love Oh Love sold between 11,000 and 13,000 tickets nationally on its opening day. This includes both pre-sales and walk-in bookings. The interest levels remained somewhat low throughout the day, which was reflected in the overall occupancy for the Tamil 2D version, which averaged 7.70 per cent. Analyzing the occupancy trends by time of day, the film saw its highest traction during the night shows, which peaked at 9.46 per cent. It had a decent morning start at 7.38 per cent, but experienced a dip during the afternoon and evening hours, falling as low as 2.77 per cent in the evening. This pattern suggests that the film is currently attracting late-night moviegoers rather than daytime family or student crowds. (adsbygoogle = window.adsbygoogle || []).push({}) The performance in the national chains, including PVR, INOX, and Cinepolis, was limited to 80 shows across 58 venues. In these chains, the film sold a total of approximately 1.2k tickets, resulting in a gross collection of around ₹ 1.7 lakh at an occupancy of 9.4 per cent. PVR was the primary contributor among the chains, selling nearly 0.8k tickets and grossing about ₹ 1.1 lakh from 37 shows. INOX followed with approximately 0.2k tickets and a gross of around ₹ 0.3 lakh across 21 shows, while Cinepolis added another 0.2k tickets, earning nearly ₹ 0.3 lakh from 22 shows. PVR recorded the highest occupancy among the three at a notable 14.6 per cent. Regionally, Chennai was the strongest market for the film. Across 78 shows in the city, the overall occupancy stood at 19.3 per cent. The city shows started strong with 23 per cent occupancy in the morning and concluded with 22 per cent for the night shows. Coimbatore also showed some promise with a 12.0 per cent overall occupancy, peaking at 22 per cent at night. However, other major centers like Bengaluru remained quiet, recording a low overall occupancy of just 3.5 per cent across 32 shows.
