DC's 'Blue Beetle' Box Office Projection Revealed

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Los Angeles, August 8 - Warner Bros. Pictures and DC Studio will look to put the recent box office failures as the studios are gearing up for the next DC Superhero movie "Blue Beetle" on August 18. The movie was once considered for direct digital release, but things got changed after many at Warner Bros. believed it could turn out to be a potential box office blockbuster.

The box office prospects of the movie are also looking brighter as compared to what it was tracking nearly a month ago. The Angel Manuel Soto-directed pic is touted to be very hot with Latino and Hispanic moviegoers, on the box office tracking.



According to Deadline, the Xolo Maridueña-led superhero movie is tracking $30 million in the opening weekend at the domestic (North America) box office. The current projections are much better than the earlier projections of a $15 million debut.

"Blue Beetle" is tracking lower than "The Flash" which opened at $55 million in June this year, but that movie hugely underperformed due to all the negativity around it and it couldn't recover from its low opening weekend and ended up as a box office failure for Warner Bros.

Deadline reports that "Blue Beetle" aimed at Hispanic and Latino moviegoers who can over-index in their first weekends due to walk-up business. There is a high chance that the movie could open to the higher end of the projections as it has more awareness than some of the recent movies which surprised trade with very good starts.

In Blue Beetle, Xolo Maridueña stars as Jaime Reyes, a recent college grad that returns home with aspirations for his future, but finds out his home is not the same. As he searches to find his purpose in the world, fate intervenes when Jaime unexpectedly finds himself in possession of an ancient relic of alien biotechnology: the Scarab.

Stay tuned...