Yami Gautam's 'Article 370' Set For A Good Opening At The Box Office

Mumbai, February 22 - Yami Gautam and Priyamani-starrer political thriller Article 370 is headed for a good start at the box office. Directed by Aditya Suhas Jambhale is scheduled to hit screens on February 23.

The film is seeing an excellent response in advance sales which comes as a big surprise to many, however, the pre-sales are being propelled by the cinema lovers' day across multiplexes with a discounted price of rs. 99.



In 3 national chains (PVR, INOX, Cinepolis), Article 370 has sold over 80K tickets so far. It is about to finish around 100K for the opening day, which is higher than some big ticket entertainers like Lal Singh Chaddha, Vikram Vedha, and Drishyam 2, among others.

With the kind of pre-sales the movie is having, an opening of well over 10 crores mark would have been assured but it comes at half of normal ticket prices. Still, Article 370 should score 5+ crores net, and it could go higher, depending on the audience reception.

Produced by Jio Studios and B62 Studios, the movie is based on true events around the abrogation of Article 370 in Jammu and Kashmir by the government of India in 2019. It stars Yami Gautam and Priyamani in the leading roles alongside Kiran Karmarkar, and Arun Govil among others.

Meanwhile, Vidyut Jammwal's sports actioner Crakk is also heading for a decent start after seeing reasonable response in pre-sales, propelled by the offer. The movie has sold around 45K tickets PIC and is likely to finish around 50K for the opening day. Crakk should be able to open around 3 crores net and it may vary depending on word of mouth.

Stay tuned...