'Minions: Rise of Gru' Smashes Box Office Records In North America

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Los Angeles, July 3 - Universal/Illumination's Minions: Rise of Gru is putting up a big show at the box office, and has surprised the Hollywood trade experts.

The sequel to the spin-off prequel Minions (2015) and the fifth entry overall in the Despicable Me franchise "Minions: Rise of Gru" scored a gigantic $108.5 million in the first three days as the long July 4th holiday weekend heads for a massive $128 million at the North American box office, as per The Hollywood Reporter.



The $128 million July 4th weekend of Minions is way ahead of Industry's projection which was around $80 million. While the 4-days total of the film is by far the biggest for an animated movie during the covid-19 pandemic, it is also one of the top starts ever at the domestic box office for an animated Hollywood title.

At the international box office, "Minions: Rise of Gru" scored a huge $94 million through Sunday, pushing the global cume to $202 million, including a $108 million domestic opening weekend.

The Hollywood industry is seeing Minions' box office performance differently. The movie has confirmed that parents and younger kids are ready to return to the multiplex in droves, overcoming their covid fear which was holding them back before. Until now, Paramount's "Sonic the Hedgehog 2", a live-action/CGI hybrid, held the record for the biggest opening of the pandemic era for a PG family release with $72 million.

Stay tuned...