Nawazuddin Siddiqui Explains The Advantages Of Movies Releasing On The OTT Platform
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While the Coronavirus pandemic is still looming large, the filmmakers have been taking to the over-the-top (OTT) platform to release their movies. Theaters have gone out of the business temporarily and with no clarity when it will open, makers have already started releasing their movies on the digital platform.
The growing impact of the digital platform has led to a discussion on the advantages of the OTT platform. Actor Nawazuddin Siddiqui whose 'Raat Akeli Hai' was recently premiered on Netflix, opens up about the same.
Speaking to a leading portal, Nawazuddin Siddiqui said, "There is freedom and there is an advantage (of releasing movies) especially with bigger OTT platforms like Netflix. There is an advantage because, when a film made on the budget of Rs 100-150 crore is released in the theatres, it takes over all the screens, even if the movie is shit."
He further said that the lower budget movies that do not get enough shows because of the big-budget movies in theaters, on OTT platform even the low budget movies get same kind of viewership.
"On the other hand, good, low budget films do not get screens and even if they get it will get a show at 11 in the morning or 11 in the night. At least now, if the film is worth Rs 100 crore or Rs 15 crore, when released on Netflix, the viewership will be the same. Now, it all depends on which film is good and what people want to watch. Thank God, because of this platform the film goes across the globe and we have a vast audience".
Nawazuddin Siddiqui's last movie that recently premiered on Netflix is also one of the low budget movies that is receiving a lot of appreciation. Directed by Honey Trehan, the movie also stars Radhika Apte in the lead role.
Stay tuned...
While the Coronavirus pandemic is still looming large, the filmmakers have been taking to the over-the-top (OTT) platform to release their movies. Theaters have gone out of the business temporarily and with no clarity when it will open, makers have already started releasing their movies on the digital platform.
The growing impact of the digital platform has led to a discussion on the advantages of the OTT platform. Actor Nawazuddin Siddiqui whose 'Raat Akeli Hai' was recently premiered on Netflix, opens up about the same.
Speaking to a leading portal, Nawazuddin Siddiqui said, "There is freedom and there is an advantage (of releasing movies) especially with bigger OTT platforms like Netflix. There is an advantage because, when a film made on the budget of Rs 100-150 crore is released in the theatres, it takes over all the screens, even if the movie is shit."
He further said that the lower budget movies that do not get enough shows because of the big-budget movies in theaters, on OTT platform even the low budget movies get same kind of viewership.
"On the other hand, good, low budget films do not get screens and even if they get it will get a show at 11 in the morning or 11 in the night. At least now, if the film is worth Rs 100 crore or Rs 15 crore, when released on Netflix, the viewership will be the same. Now, it all depends on which film is good and what people want to watch. Thank God, because of this platform the film goes across the globe and we have a vast audience".
Nawazuddin Siddiqui's last movie that recently premiered on Netflix is also one of the low budget movies that is receiving a lot of appreciation. Directed by Honey Trehan, the movie also stars Radhika Apte in the lead role.
Stay tuned...
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