Mumbai, March 23 - Director Anubhav Sinha's drama film Bheed
seems to be going nowhere with its pre-sales and chances for its dull start at the box office looming large.
Starring Rajkummar Rao and Bhumi Pednekar, "Bheed" is set during the events of the 2020 COVID-19 lockdown in India. It tells the story of how several characters in the film deal with the covid-19 lockdown and migrate to a place they feel safe.
The movie did hit by controversy, however, despite the desperate attempt, it failed to generate any sort of buzz which was clearly visible in the advance booking which finished below 10 lac gross for the opening day.
Given the fact that there was hardly any awareness among the moviegoers and dull response in the pre-booking, "Bheed" was always going to struggle at the box office and that's what happened with it with the opening of around 30 lacs. Sinha's last directorial, "Anek" (2022) too bombed at the box office and the prospects are not looking promising for his upcoming film either.
The lack of curiosity for "Bheed" is set to benefit Ranbir Kapoor and Shraddha Kapoor's "Tu Jhoothi Mein Makkaar" for another week before Ajay Devgn's "Bholaa" arrives on March 30. There is Keanu Reeves' "John Wick 4" this weekend but that will mainly acquire the premium screens. Rani Mukerji's "Mrs. Chatterjee Vs Norway", which is performing at a decent level, might also get the benefit this weekend.